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‘Fill the Valley’ - repeated for Ipswich and Cambridge Utd (p17)

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Comments

  • Off_it said:
    Croydon said:
    Atmosphere was superb, so much for the worries about 'plastics'.

    Should drop all ST prices next season, like Bradford City have done, to get as many in as possible week in week out.
    It's a loss leader in a way too - yeah people might spend a bit less on a ticket but they buy food and drink in the ground, they buy a programme, they get a shirt because they are going....
    The profit on the extra spend is relatively trivial because of the cost of sale and the people who spend nothing. It’s unlikely to be £2 per head on average. The value of a zero priced ticket is in repeat purchase, which potentially is a huge multiplier effect.

    I would guess that yesterday cost the club about £50k in lost ticket revenue. You might regard that as a worthwhile investment (it was certainly successful in its own terms) but if you keep doing it then the likely effect will be to increase losses, not reduce them. 

    There are other ways of doing it that don’t cost anything like the same money, however. 


    I appreciate that you used to work for the club and what you post is your opinion based on those experiences but sometimes you do come across as bitter and miserable and it seems that no matter what initiative the club come up with you could have done better.
    I really couldn’t give a toss what you think of me. These are the facts, not opinion. If people want to pretend the ground was full yesterday or catering etc compensates fully for ticket revenue they are just wrong.
    I think you can cross him off your subscription list.

    He does have a point that some of your posts do often come across as "I know best and wouldnt have done that" and whilst I appreciate that you have previous experience, you do seem to be pretty miserable after a pretty uplifting game.

    I know you couldnt give a toss what I think either, which is fine by me.
    Or alternatively some people just select any evidence which fits their preconception and discard anything else. That’s the world we live in, sadly. Miserable?


    crickey Airman Browns gone commando 
    Not sure Shrewsbury will be ready for that
  • I hope the ticket prices don't go up next season! Too old for all that bunkin in lark
    You’ll have to change your username!
  • sammy391
    sammy391 Posts: 3,782
    Fantastic gesture, 
    mans presumably the ‘maths’ made sense to try it again! 

    Gets people actively involved with the club, before Xmas , and with ‘Christmas deals’ Inevitably at the club shop! 
    Bring on the future addicks
  • Seems like they want the extra support. Also might get people in a habit so more likely to buy a half season ticket, or attend again.
  • I don't think that the take-up will be as good. If you repeat something special, it's no longer special.
  • clive
    clive Posts: 19,451
    The club shop is outsourced to https://www.elitesportsgroup-uk.com/ourbrands, i believe, so i'm not sure what the club gets out of increased sales.
     Catering is also outsourced to Creativevents, Mitie’s specialist venue catering business, so once again i'm not sure how the club benefits.
    https://www.cafc.co.uk/news/view/5d0b4a824e05a/creativevents-kicks-off-new-contract-with-charlton-athletic

  • shine166
    shine166 Posts: 13,916
    Strange decision, can't see it being anywhere near as popular as last time. I kinda presumed the next offer would be the Jackson 5 deal in the NY. 

    Also, if I was about to purchase a Half ST as casual.. id probably sack that choice off and wait for the next freebies. 
  • cafctom
    cafctom Posts: 11,365
    Probably won’t be as successful as the last time, but I don’t see why that makes it a bad idea?
  • CatAddick
    CatAddick Posts: 2,385
    shine166 said:
    Strange decision, can't see it being anywhere near as popular as last time. I kinda presumed the next offer would be the Jackson 5 deal in the NY. 

    Also, if I was about to purchase a Half ST as casual.. id probably sack that choice off and wait for the next freebies. 
    Assuming he’s boss, Jackson 5 would be brilliant.  As I said on t’other thread, making ST holders naturally filter the freebies to people who might be interested in Charlton and get them hooked (again?) must increase the chance of a ticket purchase.  Having a 5 ticket option alongside 1/2 season can only widen the affordability 
  • As a ST holder for many yrs -I support this whole heartedly 
    As someone commented earlier - hopefully the sums add up
    Whats not to like 
    A fuller Valley - means surely many will get the taste for more and want to come back again
    Bigger Picture - Waiting sponsors in the wings will see this as an opportunity to invest in the club
    I think we should all get behind this and where possible bring 3 friends along 
    Whats not to like 
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  • aliwibble
    aliwibble Posts: 26,277
    cafctom said:
    Probably won’t be as successful as the last time, but I don’t see why that makes it a bad idea?
    It's also a slightly unfair comparison - Ipswich is a Tuesday night, so more of a hard sell even for freebies, and Cambridge are less attractive opposition than top of the table Plymouth. It'll be interesting to see the difference in the 3 games.
  • DOUCHER
    DOUCHER Posts: 7,898
    its down to us, the season ticket holders - TS has offered it up, if we don't manage to convince 3 people to come along then that's down to each individual season ticket holder - don't ask what your club can do for you, ask what you can do for your club !!!!!!!!!!!!!!!!!
  • They need to have a really strong and concerted push to sell half season tickets off the back of this. 
  • DOUCHER
    DOUCHER Posts: 7,898
    everybody who i've spoken to who were at the plymouth game who brought people along said they loved it and i see no reason why we won't get them all back, and some - albeit ipswich is on a tuesday night
  • Think Wayne Mumford will have had a big say in this, easier to attract sponsors on the back of the potential of big home gates
  • TEL
    TEL Posts: 10,100
    Great iniative. People get out of the habit of doing things......talking to retailers here in Sydney about how things are post lockdown of 17 weeks and they pretty much say the same thing.....weekdays are dead but weekends are steady, nowhere near what it was pre covid. Personally I used to go to the mall 4-5 times week for coffee etc.....Ive rarely been since lockdown lifted.

    You could visually see the slump in attendances at the Valley, exasperated by the Adkins effect. Its a good strategy to extend to the Ipswich and more especially the Cambridge game on a Saturday.....with that in mind I think a positive push on half season tickets will see a better than expected uptake, not to mention club shop xmas gift sales.
  • Chunes
    Chunes Posts: 17,347
    Loved the atmosphere at the last one (when we weren't singing 'der der der der') so buzzing for these.
  • Hal1x
    Hal1x Posts: 4,265
    edited November 2021
    How would the extra  people to fill this increased capacity get there?, seeing as how Greenwich Council will only let you park about 5 miles away.
  • pickwick
    pickwick Posts: 1,649
    As a season ticket holder who has the cheapest tickest I am enjoying the upgrade for free to the most the expensive ones.  Not sure I will be able to give away free tickets in the North Lower every week but enjoy the West as a free change. 
  • Really need to plaster the Valley with Half Season Ticket offers. How about one free under 11 season ticket with every adult one sold ? An empty seat earns you nothing anyway.
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  • DOUCHER said:
    everybody who i've spoken to who were at the plymouth game who brought people along said they loved it and i see no reason why we won't get them all back, and some - albeit ipswich is on a tuesday night
    Cambridge yes, but Ipswich will surely see a drop off for the very fact it's midweek so a lot of younger kids can't go and it's much harder for some people to get to because of work commitments.
  • palarsehater
    palarsehater Posts: 12,296
    So as a st I get 20% off a drink for 1 game yet 

    yet someone will go to 3 games for free for not forking out for 1 

    Would of left it a while after the last game - there banking on results in both those games as if we were to get battered in both people simply won’t come back 

    For balance the 3 people im bringing would of gone to Ipswich anyway and probably Cambridge 
  • So as a st I get 20% off a drink for 1 game yet 

    yet someone will go to 3 games for free for not forking out for 1 

    Would of left it a while after the last game - there banking on results in both those games as if we were to get battered in both people simply won’t come back 

    For balance the 3 people im bringing would of gone to Ipswich anyway and probably Cambridge 
    You're right but on the flip side of that is if we get 2 good results, it might encourage a couple of hundred of them to get a half season ticket. So it's clearly part of a push for that and the club see it as a risk worth taking.
  • Attendances usually down in the run up to Christmas so this seems like an excellent initiative and should be applauded.
  • mendonca
    mendonca Posts: 9,405
    Anybody able to help me with a ticket for the Cambridge game please? Be good to have that to look forward to as am away till then.
  • shine166
    shine166 Posts: 13,916
    mendonca said:
    Anybody able to help me with a ticket for the Cambridge game please? Be good to have that to look forward to as am away till then.
    I've got one, just let me know where you want to sit and il book it.

    Also.got 2 spares for Ipswich 
  • I do support this initiative, wholeheartedly, but I’m now regretting buying a ticket for my partner for Cambridge well in advance and my brother has done the same for his two daughters. Oh well…at least there’ll be another rocking atmosphere to look forward to!
  • shine166
    shine166 Posts: 13,916
    I do support this initiative, wholeheartedly, but I’m now regretting buying a ticket for my partner for Cambridge well in advance and my brother has done the same for his two daughters. Oh well…at least there’ll be another rocking atmosphere to look forward to!
    Get a refund, I did for the last time 
  • Dazzler21
    Dazzler21 Posts: 51,344
    So as a st I get 20% off a drink for 1 game yet 

    yet someone will go to 3 games for free for not forking out for 1 

    Would of left it a while after the last game - there banking on results in both those games as if we were to get battered in both people simply won’t come back 

    For balance the 3 people im bringing would of gone to Ipswich anyway and probably Cambridge 
    Actually for a ST you get 20% off a drink for one game and for at least three games you can bring a friend for free...
  • clb74
    clb74 Posts: 10,824
    Personally I would of left the free games till after Christmas.
    It wouldve nice to see the attendances for Ipswich and Cambridge on the back of the Plymouth game.
    I wonder why we didnt do the free tickets from the start of the season