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New CEO appointed - Ben Mansford, formerly of Leeds, Barnsley, Blackpool and Maccabi Tel Aviv

13

Comments

  • jose
    jose Posts: 2,047
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    That is true.
    lots of posts are positive.
    As I said…’some’.
  • Stig
    Stig Posts: 30,201
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    I'm glad to hear that, as Jose's post worried me. The last thing we need is a CEO who thinks his job is some sort of spin doctor making iffy pronouncements on everything that moves and a lot of things that don't. For me the priority is for someone who quietly works behind the scenes removing all the little impediments that are stopping people on both the playing side and the non-playing side from doing the best that they can. Well, that and successfully locating the big stack of cash that's down behind the sofa.
  • TelMc32
    TelMc32 Posts: 9,577
    jose said:
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    That is true.
    lots of posts are positive.
    As I said…’some’.

    One poster used the term with a question mark, asking if he was the one known as BS Ben.  Hardly damning and the last time I looked “some” meant more than one.  People really don’t help themselves exaggerating hearsay and whispers as soon as they can. 
  • bobmunro
    bobmunro Posts: 22,201
    TelMc32 said:
    jose said:
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    That is true.
    lots of posts are positive.
    As I said…’some’.

    One poster used the term with a question mark, asking if he was the one known as BS Ben.  Hardly damning and the last time I looked “some” meant more than one.  People really don’t help themselves exaggerating hearsay and whispers as soon as they can. 

    Infuriating, isn't it?


  • Floebot
    Floebot Posts: 282

    Across football forums (including Reddit's r/championship, club-specific forums like Charlton Life, AVFTT for Blackpool, and Barnsley/Leeds fan boards), general sentiment around Ben Mansford characterizes him as a competent, sharp commercial operator and stabilizing administrator, but one who frequently divides fanbases when it comes to on-pitch recruitment strategy and transfer-market ambition.

    1. Reputation by Club Stint

    Barnsley (2013–2016)

    • General View: Positive to respected.

    • Themes:

      • Credited with helping stabilize the club during financial tightening and transitioning towards an analytical, younger player recruitment model alongside Patrick Cryne.

      • Oversaw the promotion back to the Championship via the play-offs and the Football League Trophy win in 2016.

      • Fans generally viewed him as a modern, articulate executive who helped right the ship after difficult relegation years.

    Leeds United (2016–2017)

    • General View: Neutral, viewed as an administrative figurehead in a turbulent era.

    • Themes:

      • Arriving during Massimo Cellino’s chaotic tenure, fan sentiment recognised that the CEO role under Cellino was heavily constrained.

      • Fans gave him credit for maintaining operational stability behind the scenes during Garry Monk’s near-playoff season.

      • When Andrea Radrizzani completed his full takeover and brought in Angus Kinnear, Mansford’s exit was met with little rancour; supporters viewed him as a professional bureaucrat who managed difficult boardroom dynamics reasonably well.

    Blackpool (2019–2023)

    • General View: Highly mixed to polarizing.

    • The Good: Fans recognized his instrumental role in modernizing club infrastructure post-Oyston. Under owner Simon Sadler, he oversaw commercial modernisation (ticketing, data, retail systems, stadium upgrades, and the planning phase for the new training ground) and promotion to the Championship under Neil Critchley.

    • The Bad: Forum sentiment turned sharply negative during the 2022–23 relegation season. Supporters heavily criticized recruitment failures, protracted contract disputes, and an perceived unwillingness or inability to spend aggressively to stay up. When his exit was announced alongside relegation, many fans on AVFTT and Reddit felt his departure was overdue.

    Maccabi Tel Aviv (2017–2019 & 2023–2025/26)

    • General View: Respected and valued.

    • Themes:

      • Regarded well by the club hierarchy and domestic observers for navigating UEFA Financial Fair Play constraints while securing domestic silverware.

      • Seen as a professionalizer who bridged European football structures with local league demands.

    2. Common Themes Across Online Discussions

    DimensionCommon Fan Perception
    Operational & Legal AcumenHigh. Coming from a legal/agency background (Walker Morris), he is recognized on forums as someone who understands contracts, EFL compliance, and corporate structuring inside out.
    Modernization & Off-Pitch WorkPositive. Supporters credit him with fixing neglected infrastructure (ticketing engines, commercial tie-ups, back-office digitization, facility plans).
    Communication StyleArticulate but Corporate. Fans note he speaks well and handles fan forums/Q&As capably, though critics argue his answers can lean towards PR polish when hard questions about transfer funds are asked.
    Recruitment & Football DirectionSkeptical. The main point of friction. Fans often worry whether he gives managers enough backing in transfer windows or relies too heavily on bargains, loans, and strict wage envelopes.

    Summary

    Supporters generally view Ben Mansford as a safe, polished pair of hands who will protect the club financially and modernize off-pitch operations, while remaining wary of whether his appointments and recruitment policies will deliver attacking, sustained success on the pitch.

  • Henry Irving
    Henry Irving Posts: 87,137
    Seems he's seen as a good admin and commercial CEO, his stated roles with us, but also seen as less good on player recruitment.

    I'd question how much a CEO is involved in picking players beyond budgeting matters and at Charlton Rodwell is the director with direct oversight of recruitment and player matters.

    Whether BM is a good fit for us we'll have to wait and see but he does have relevant experience at this level as do Tony Brown in finance and Chris Samson in commercial.
  • wolfgang
    wolfgang Posts: 1,349
    Dave Rudd said:
    This is the first.

    Welcome Ben, don't know much about you but you have relevant experience and we've needed a proper CEO for a long while,  longer than 19 months. 

    Apologies for starting a thread at 5.04pm.  I've asked the mods to delete mine (which was the first) as the later threads are receiving more attention.
    You need to learn the secret handshake if you are going to start threads.
  • Sounds like more of a football man than a corporate guy with commercial expertise. Could this mean Jim Rodwell potentially moving on eventually...If Ben has lots of experience in player deals then perhaps it's a saving that can be handed over. Just a thought. 
  • bigstemarra
    bigstemarra Posts: 5,117
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Somehow I doubt that it has anything to do with the perceived character of the fans (which is arguable in any case given the documented misreporting of events in Amsterdam; unsurprising as that may be) rather than their ethnicity.

    Pots and kettles spring to mind, but it probably makes them feel virtuous, so job done.


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  • MarcusH26
    MarcusH26 Posts: 11,279
    Sounds like more of a football man than a corporate guy with commercial expertise. Could this mean Jim Rodwell potentially moving on eventually...If Ben has lots of experience in player deals then perhaps it's a saving that can be handed over. Just a thought. 
    I have been surprised how long Rodwell has stayed around given everywhere else he's been it was oversee a takeover and then move on. 

    I think Mansford will take some of Rodwells responsibilities and some of Carters ultimately. 
  • Sounds like more of a football man than a corporate guy with commercial expertise. Could this mean Jim Rodwell potentially moving on eventually...If Ben has lots of experience in player deals then perhaps it's a saving that can be handed over. Just a thought. 
    We can but hope.....

    ( Love you really, Jim ...)


  • J BLOCK
    J BLOCK Posts: 8,616
    edited October 28
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    Spoke to a Blackpool season ticket holder today and his first words were "I see you've hired bull shit Ben". Also said he had a run in with the fans after coming on the pitch to try and calm them down after a defeat. 

    Did caveat it by saying on reflection he made a positive impact at the club. 
  • ValleyGary
    ValleyGary Posts: 38,949
    jose said:
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    That is true.
    lots of posts are positive.
    As I said…’some’.
    Just like I’m sure ‘some’ people on here are happy you’re back posting…
  • Crusty54
    Crusty54 Posts: 3,591
    Chunes said:
    Chizz said:
    Good luck Ben.  You have five items on your to-do list that are immediate and urgent.  Please deal with these as a matter of priority. 
    • Football strategy Create and communicate a clear division of responsibilities between CEO, manager and sporting leadership. 
    • Financial sustainability Provide transparent reporting on operating performance, wage commitments and the financial risks of relegation and promotion. 
    • Recruitment Urgently impose a coherent recruitment process aligned with the manager's short- to mid-term needs and the club's long-term strategy.
    • Commercial growth Deliver measurable improvement in sponsorship, hospitality, attendance-related income and other revenue streams. 
    • Supporter trust Create regular communication, credible commitments and clear explanations of major decisions.  
    Only when you've tackled these, should you get on with some of the other, pressing tasks: ticket pricing, promotions, beer, chips and, of course, pot-holes. 
    Carter told Cawley that the new CEO will focus on the commercial side, and Jim Rodwell will continue to handle football, including recruitment. 
    That was during the recruitment process. It may be different now given his experience.
  • Southbank
    Southbank Posts: 6,092
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
  • Diebythesword
    Diebythesword Posts: 1,103
    edited October 28
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
  • Maybe I’m misunderstanding the role of the CEO at a football club, but the criticisms seem to be a little outside of his remit in my opinion. Recruitment should be the remit of the DoF and/or manager, and the budget in a club like ours is set by revenue and how much the owners want to inject. He can impact the latter by increasing revenue, and managing costs but that’s about it. I’m not sure I want him involved in player decisions beyond funding if it’s going to distort the budget in some way.  
  • bobmunro
    bobmunro Posts: 22,201
    edited October 28
    Maybe I’m misunderstanding the role of the CEO at a football club, but the criticisms seem to be a little outside of his remit in my opinion. Recruitment should be the remit of the DoF and/or manager, and the budget in a club like ours is set by revenue and how much the owners want to inject. He can impact the latter by increasing revenue, and managing costs but that’s about it. I’m not sure I want him involved in player decisions beyond funding if it’s going to distort the budget in some way.  

    If he becomes involved with on pitch recruitment it will be from a funding perspective only I'm sure.
    Many football CEOs get it in the neck for poor on field performance from fans who have no idea that a CEO has little if any impact on team performance. But they are top of the food chain so the obvious (but inaccurate) target.
  • Henry Irving
    Henry Irving Posts: 87,137
    According to a Barnsley fan I speak to he was liked by the directors and apparently turned  down returning to Oakwell before coming to us.

    I asked why he'd turn them down and he replied "We (Barnsley) are a basket case with no budget so not an easy job under any circumstances".

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  • Crispywood
    Crispywood Posts: 3,048
    J BLOCK said:
    jose said:
    WARNING - The attached link contains the words "Michael Appleton"

    https://avftt.co.uk/index.php?threads/congratulations-ben-mansford.73934/
    He was apparently known by some at Blackpool as ‘bullshit Ben’.
    Anyway, if the Curbs Stand turnstiles aren’t fully operational by the Bolton home game then he is clearly no good.

    One post does say that, but every other post seems to suggest their club was better for having him and regret him being moved on.
    Spoke to a Blackpool season ticket holder today and his first words were "I see you've hired bull shit Ben". Also said he had a run in with the fans after coming on the pitch to try and calm them down after a defeat. 

    Did caveat it by saying on reflection he made a positive impact at the club. 
    So in his full 3 seasons he got Blackpool promoted in year 1 after finishing 13th previous season, then highest finish in 12 years. Was relegated in the end but a lot of clubs succumb to 2nd season syndrome. If that’s his absolute worse then he should be pretty positive 
  • bertpalmer
    bertpalmer Posts: 1,844
    edited October 28
    Recruitment & Football DirectionSkeptical. The main point of friction. Fans often worry whether he gives managers enough backing in transfer windows or relies too heavily on bargains, loans, and strict wage envelope                                                                                                                                                                                                                                                                                                                                                                                                                                                                         sounds like hes been here a while then
  • The Red Robin
    The Red Robin Posts: 29,085
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
    Anti-Jewish sentiment and anti-Israel are two different things. It’s extreme to boycott Charlton just because an employee worked there recently, but I have no issue with someone being anti-Israel when it’s a State committing Genocide. That’s very different to antisemitism. Anyway, I won’t derail the thread. 
  • TellyTubby
    TellyTubby Posts: 3,749
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
    Anti-Jewish sentiment and anti-Israel are two different things. It’s extreme to boycott Charlton just because an employee worked there recently, but I have no issue with someone being anti-Israel when it’s a State committing Genocide. That’s very different to antisemitism. Anyway, I won’t derail the thread. 
    The particular person clearly has an unhealthy obsession and antisemitic. His issue is with a Jewish club, and jewish supporters, not Israel (although, he has issues there too). 

    Good riddance to him i say if he chooses to support another club. Ben's religion or ethnicity has no bearing on his appointment, not that i know what they are.
  • newyorkaddick
    newyorkaddick Posts: 3,090
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
    Anti-Jewish sentiment and anti-Israel are two different things. It’s extreme to boycott Charlton just because an employee worked there recently, but I have no issue with someone being anti-Israel when it’s a State committing Genocide. That’s very different to antisemitism. Anyway, I won’t derail the thread. 
    Most reasonable people disprove of Putin's actions but I have never heard anyone say they're 'anti-Russia'...curious isn't it?
  • fenaddick
    fenaddick Posts: 24,160
    edited October 28
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
    Anti-Jewish sentiment and anti-Israel are two different things. It’s extreme to boycott Charlton just because an employee worked there recently, but I have no issue with someone being anti-Israel when it’s a State committing Genocide. That’s very different to antisemitism. Anyway, I won’t derail the thread. 
    Most reasonable people disprove of Putin's actions but I have never heard anyone say they're 'anti-Russia'...curious isn't it?
    I think there are plenty of people who would describe themselves as anti-Russia, just because you don't know them that doesn't mean they don't exist
  • Diebythesword
    Diebythesword Posts: 1,103
    edited October 29
    Southbank said:
    Swisdom said:
    I see someone on Facebook already threatening to end his 30 year support of the club because of this.
    because Ben worked for an Israeli team and they have some racist fans.

    personally find it strange how some people’s minds work 


    Such a weird obsession the one with Israel is. If clubs with some racist fans were to be boycotted there would be no clubs left to support 
    Antisemitism has grown exponentially in recent years, unfortunately that means some idiots see anyone associated with anything related to Jews as being bad. If those idiots want to self select themselves out of supporting the club they’re more than welcome. Good riddance.

    his record in the uk is more relevant here, anyway. 
    Anti-Jewish sentiment and anti-Israel are two different things. It’s extreme to boycott Charlton just because an employee worked there recently, but I have no issue with someone being anti-Israel when it’s a State committing Genocide. That’s very different to antisemitism. Anyway, I won’t derail the thread. 
    I would agree, however antisemites and Neo Nazis have hijacked “anti Israel” to launder their antisemitism and is the reason behind Jewish people being more likely to experience a hate crime than any other religious group. If people who wish to break their bread with antisemites wish to self select themselves from being supporters of the club then good riddance, I don’t want them here, and you shouldn’t either.

    so let’s put this subject to bed, and not derail the thread. The only reason I replied was because I think it’s important to draw a line in the sand and say that discrimination and hate and all forms of racism are not welcome at our club. 
  • AFKABartram
    AFKABartram Posts: 59,450
    No more stuff on this please, thanks 
  • DDOUBLEE
    DDOUBLEE Posts: 3,000
    According to a Barnsley fan I speak to he was liked by the directors and apparently turned  down returning to Oakwell before coming to us.

    I asked why he'd turn them down and he replied "We (Barnsley) are a basket case with no budget so not an easy job under any circumstances".
    Not sure why he's come here then...
  • DDOUBLEE said:
    According to a Barnsley fan I speak to he was liked by the directors and apparently turned  down returning to Oakwell before coming to us.

    I asked why he'd turn them down and he replied "We (Barnsley) are a basket case with no budget so not an easy job under any circumstances".
    Not sure why he's come here then...
    Presumably 'cos they're a laundry basket case whereas we're just a picnic basket.