I noticed a queue of people outside the O2 shop this morning by Cannon Street and remembered somewhere that there was a new phone coming out. My thoughts looking at those people were... god why would you bother ?
anyone on here do that sort of thing? Spend hours in a queue - it baffles me to be honest.
where's rothko?
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Far too crazy for me.
The only thing i've spent hours in a queue for was play off final tickets and the FA Cup match with Man U
One thing i noticed. Everyone in the queue was male, and aged between 28-40. And every single one of them was standing their playing with a blackberry, palm pilot, some other gizmo etc.
Gadget dudes !!!
cos it is new.
So those who bought the previous one not that long ago, are probably quite annoyed then?
No, because they have more money than sense...
Let me tell you.
In the shop nice new whatever - out the shop mugged 2 minutes later. LOL
Not really as what they enjoy is owning the latest model of whatever so an update allows them to fulfil this urge by buying another bit of kit.
They are what WSS would call "early adopter"
Taken from WSS's Marketing blog.
An early adopter or lighthouse customer is an early customer of a given company, product, or technology.
Typically this will be a large, sophisticated customer that, in addition to using the vendor's product or technology, will also provide considerable and candid feedback to help the vendor refine its future product releases, as well as the associated means of distribution, service, and support.
The relationship is synergistic, with the customer having early (and sometimes unique, or at least uniquely early) access to an advantageous new product or technology.
In exchange for being an early adopter, and thus being exposed to the problems, risks, and annoyances common to early-stage product testing and deployment, the lighthouse customer is given especially attentive vendor assistance and support, even to the point of having personnel at the customer's work site to assist with implementation. The customer is often given preferential pricing, terms, and conditions.
The vendor, on the other hand, benefits from receiving early revenues, and also from a lighthouse customer's endorsement and assistance in further developing the product and its go-to-market mechanisms. Acquiring lighthouse customers is a common step in new product development and implementation.
Individual early adopters are those who like the new and have enough money to buy things when they first come out at higher prices, and have been pleased with the product. adopters, NOT just buyers.
Since they can have anything they want, they tend to be fickle, easily displeased, but if they DO like something they have bought, they recommend the product to others.
Advertisers actively cultivate them, not just for sales lists and for beta testing, but because their opinions are based on actual experience and comparisons with other new products.
Early adoption does come with pitfalls: early versions of products may be buggy and/or prone to malfunction (such as the Commodore 64 or Xbox 360), overpriced (iPhone), or prematurely obsolete (8 track tapes, Betamax, HD DVD). Furthermore, more efficient, less expensive versions of the product usually appear a few months after the initial release
Are you saving up for a flop to go with it? Then you will be the coolest man on the beach this summer... ;-D
Don't know what all the fuss is about myself?
The i-Tit will cost £399 and is regarded as a major breakthrough as women are always moaning that men just stare at their tits and never listen to them!
That is so true, the more they bolt on, the less efficient it is at it's original purpose!
Pa-in-Law has a blackberry, or something equivalent. He has to use a little pointer to dial a number etc, and when he is over here it takes about a day for any text messages to come through - it's rubbish.
AFKA, how do you know? Did you question them all individually? :-)
It's called the N95!