Attention: Please take a moment to consider our terms and conditions before posting.

New advertising rights being offered at the Valley. Potential stadium renaming?



This was posted on the Charlton LinkedIn. Does it worry anyone else? Also saw the socks will now be used as ad space which made I larf. Let's all kick off!

Comments

  • Weegie Addick
    Weegie Addick Posts: 16,535
    edited July 2024
    CAST have asked the club for more information about this. (Stadium naming / stand sponsorship, not the socks to be clear.)
  • stonemuse
    stonemuse Posts: 34,016
    Why is it a problem if it provides income? 
  • Give it to a pharma co and let them call it the Valley-um


  • CAFCTrev
    CAFCTrev Posts: 5,983
    The Valley has been the Toughsheet stadium for years....
  • Covered End
    Covered End Posts: 52,017
    We're losing @£10M pa.
    I think we should be exploring every avenue to raise more revenue.
    It's better than hiking admission prices.
  • pickwick
    pickwick Posts: 1,649
    Toolstation Valley what is your breaking point.
  • sam3110
    sam3110 Posts: 21,300
    Can we be sponsored by a landlocked African country, and call it Chad Valley? 
  • golfaddick
    golfaddick Posts: 33,648
    Never liked stadiums being named, especially when they then change every 3 or 4 seasons. The Valley is The Valley...end of. 

    Also stands. 2 of ours are named after very successful managers. Wouldn't sit right having the other 2 named after a DIY store and a Betting Company. 
  • cafc999
    cafc999 Posts: 4,968
    If it brings in £££'s and it still has The Valley in the title then what is the issue? 
     
  • se9addick
    se9addick Posts: 32,055
    I would prefer it didn’t happen, but understand the need for additional revenue. 

    Ultimately, everyone will just call it the Valley anyway regardless of any naming deal.

  • Sponsored links:



  • soapboxsam
    soapboxsam Posts: 23,231
    Virgin Valley
    Volvo Valley
    Volkswagen Valley
    Viking Valley

    Companies with plenty of dosh who will pay high and pass the alliteration test.
  • soapboxsam
    soapboxsam Posts: 23,231
    If the fans of CAFC named it 🤔

    Vex Valley
  • Mal
    Mal Posts: 616
    I have no beef with the idea while we are still in the lower leagues, as mentioned above club is losing £10mill a year, it can be changed when we reach the Premier again.
  • Henry Irving
    Henry Irving Posts: 85,242
    The (insert brand name) Valley or Jimmy Seed Stand sponsored by (insert brand name)  = OK, rather we didn't have to but we need the money

    "The Insert Brand Name Stadium" = No way.

    They struggled to find many additional LED or static board advertisers last season anyway so in the current economic climate (no party politics, please) and league position, unless it is a dodgy betting or crypto firm, I doubt they'd be able to sell those rights at a fee to make it worthwhile.
  • shirty5
    shirty5 Posts: 19,235

  • Valiantphil
    Valiantphil Posts: 6,410
    The Half Empty Stadium ?
  • soapboxsam
    soapboxsam Posts: 23,231
    The Half full stadium?
  • ForeverAddickted
    ForeverAddickted Posts: 94,456
    Regardless what happens, it'll always be known as the Valley to me. Ironically I'll always see that Arsenal's stadium will be known as the Emirates, if ever they change their Stadium Sponsor.

    Bolton's again the Reebok Stadium rather than any other Sponsored company.
  • Valley Ant
    Valley Ant Posts: 468
    I find that the LED lights distract me from the football when they have bright colours and start flashing them.
  • Baldybonce
    Baldybonce Posts: 9,651
    Viagra Valley 
    Will stiffen our resolve 


    Has a certain ring to it.

  • Sponsored links:



  • Redmidland
    Redmidland Posts: 44,700
    I'm not a fan of selling stadium naming rights, however I am pragmatic enough to understand that a club losing millions every year needs to raise income.
    Therefore, providing it's a sensible 'name' from a reputable company (not betting etc) then I'd rather get income into the club than see the club struggle.
  • Foxycafc
    Foxycafc Posts: 1,214
    Foxycafc said:


    This was posted on the Charlton LinkedIn. Does it worry anyone else? Also saw the socks will now be used as ad space which made I larf. Let's all kick off!
    I knew we should've all kicked off...