Charlton accounts 2024/25

Airman Brown

letthegoodtimesroll said:

Airman Brown said:

We’re not selling 15k season tickets next season, when we’ve sold around the 10k mark or fewer every Championship season since 2012. I am pleasantly surprised we seem to have got to 12k this year, but 25% growth year on year at the same level is inconceivable. 

As far as attendance growth is concerned, I refer you to the club’s own matchday revenue figures. These can be distorted by one-off cup and play-off games, but generally are a much better guide than announced attendances. Matchday revenue went up in 24/25 from 23/24 but down from Sandgaard’s two seasons. 

There was a post-Covid lockdown boost to attendances at football and live sport generally which would probably account for the Sandgaard seasons. That and the shit football heading for relegation before Nathan took over would account for the drop in 23/24.

The opportunity to piggy back ST sales from the trip to Wembley was wasted imo when they announced prices, particularly when the new TV was coming in and most of our games were going to be live on tv anyway.

They’ve been a bit more sensible with STs this time, we’ve been getting good crowds even for live games, it looks like we will stay up despite having a bad run due to injuries and things are looking a bit more positive all round. I think we will get a delayed boost to ST sales that we missed out on last time.

They probably did miss an opportunity post-Wembley but I tend to think you have to take them when they arise. Prices for new STs are already higher than for renewals and I think all the midweek games being on Sky is reducing the value of a ST. Certainly lots of people with season tickets are not attending them.

letthegoodtimesroll

valleynick66 said:

letthegoodtimesroll said:

WSS said:

Spurs or West Ham coming down will boost sales 😉

Could be the priciest general match and hospitality tickets we’ve ever issued.

Could?🤔😉

I don’t see any doubt. ☹️

Platinum’ category games introduced if if happens. 

The price of those tickets will make a ST look even more attractive 

valleynick66

letthegoodtimesroll said:

valleynick66 said:

letthegoodtimesroll said:

WSS said:

Spurs or West Ham coming down will boost sales 😉

Could be the priciest general match and hospitality tickets we’ve ever issued.

Could?🤔😉

I don’t see any doubt. ☹️

Platinum’ category games introduced if if happens. 

The price of those tickets will make a ST look even more attractive 

Very good point ! 

Blucher

I’m guessing that season ticket sales will be around the current level of 12,000 or slightly above. Whilst the season has, understandably, been a bit of a grind, there is, at least, now a narrative that people can buy into. 

killerandflash

Crispywood said:

Thought it’s worth mentioning that most people were shocked when we reported 15.3M in losses and 15.7M for wages. Birmingham just released their reported 34.3M (224% more) in losses and 38.9M in wages (247% more), just shows how impressive we was we practically matched them from that run at Northampton to the end of the year 

It was impressive, but arguably not as impressive as Orient narrowly losing to us in the final at Wembley, having lost nearly £11m less than we did.

Indeed if we had lost that final, it could have been considered a pretty ropey season to lose so much money in L1 and not get promoted. 

Crispywood

killerandflash said:

Crispywood said:

Thought it’s worth mentioning that most people were shocked when we reported 15.3M in losses and 15.7M for wages. Birmingham just released their reported 34.3M (224% more) in losses and 38.9M in wages (247% more), just shows how impressive we was we practically matched them from that run at Northampton to the end of the year 

It was impressive, but arguably not as impressive as Orient narrowly losing to us in the final at Wembley, having lost nearly £11m less than we did.

Indeed if we had lost that final, it could have been considered a pretty ropey season to lose so much money in L1 and not get promoted. 

Think you also have to take into account we had been run so unbelievably poorly for years leading up to that point on and off the pitch which is why we had accumulated so much financial loss in the first place. It’s not like the owners took over when we were steady and can start improving areas instantly, most of those finances had to go on stopping us from continuing to drown just to play catch up to the likes of Orient from a steady point of view 

letthegoodtimesroll

Airman Brown said:

letthegoodtimesroll said:

Airman Brown said:

We’re not selling 15k season tickets next season, when we’ve sold around the 10k mark or fewer every Championship season since 2012. I am pleasantly surprised we seem to have got to 12k this year, but 25% growth year on year at the same level is inconceivable. 

As far as attendance growth is concerned, I refer you to the club’s own matchday revenue figures. These can be distorted by one-off cup and play-off games, but generally are a much better guide than announced attendances. Matchday revenue went up in 24/25 from 23/24 but down from Sandgaard’s two seasons. 

There was a post-Covid lockdown boost to attendances at football and live sport generally which would probably account for the Sandgaard seasons. That and the shit football heading for relegation before Nathan took over would account for the drop in 23/24.

The opportunity to piggy back ST sales from the trip to Wembley was wasted imo when they announced prices, particularly when the new TV was coming in and most of our games were going to be live on tv anyway.

They’ve been a bit more sensible with STs this time, we’ve been getting good crowds even for live games, it looks like we will stay up despite having a bad run due to injuries and things are looking a bit more positive all round. I think we will get a delayed boost to ST sales that we missed out on last time.

They probably did miss an opportunity post-Wembley but I tend to think you have to take them when they arise. Prices for new STs are already higher than for renewals and I think all the midweek games being on Sky is reducing the value of a ST. Certainly lots of people with season tickets are not attending them.

TBF, I think that’s less about the game being live on tv and more about the hassle and inconvenience it is for a lot of fans to get to the game on time and then get home again afterwards. I’m retired and live in London with a choice of trains and tube lines to get me home so it’s not an issue for me, though it was a lot easier growing up and living in Blackheath of course, but for anyone living further out it must be a real pain in the arse sometimes. Being live on tv probably does make the decision not to go a lot easier though.

I often do wonder whether a return to a 7.30 kick off (it’s what it was in the 1960s / 1970s and worked) might be more convenient for fans to get home from - even I much prefer the 7.45 to the 8.00 kick offs because it seems to make a big difference to getting home after the game.

killerandflash

Crispywood said:

killerandflash said:

Crispywood said:

Thought it’s worth mentioning that most people were shocked when we reported 15.3M in losses and 15.7M for wages. Birmingham just released their reported 34.3M (224% more) in losses and 38.9M in wages (247% more), just shows how impressive we was we practically matched them from that run at Northampton to the end of the year 

It was impressive, but arguably not as impressive as Orient narrowly losing to us in the final at Wembley, having lost nearly £11m less than we did.

Indeed if we had lost that final, it could have been considered a pretty ropey season to lose so much money in L1 and not get promoted. 

Think you also have to take into account we had been run so unbelievably poorly for years leading up to that point on and off the pitch which is why we had accumulated so much financial loss in the first place. It’s not like the owners took over when we were steady and can start improving areas instantly, most of those finances had to go on stopping us from continuing to drown just to play catch up to the likes of Orient from a steady point of view 

The losses are ultimately though about the comparative wage bills, and we clearly spent a lot more than Orient did.

I suspect we had the 4th or 5th highest wage bill in the division (Bolton spent more than us), indeed have consistently had a top 6 wage bill in the 3rd division when we've played there in the last 20 years. The difference last season being that we spent it more effectively.

Airman Brown

letthegoodtimesroll said:

Airman Brown said:

letthegoodtimesroll said:

Airman Brown said:

We’re not selling 15k season tickets next season, when we’ve sold around the 10k mark or fewer every Championship season since 2012. I am pleasantly surprised we seem to have got to 12k this year, but 25% growth year on year at the same level is inconceivable. 

As far as attendance growth is concerned, I refer you to the club’s own matchday revenue figures. These can be distorted by one-off cup and play-off games, but generally are a much better guide than announced attendances. Matchday revenue went up in 24/25 from 23/24 but down from Sandgaard’s two seasons. 

There was a post-Covid lockdown boost to attendances at football and live sport generally which would probably account for the Sandgaard seasons. That and the shit football heading for relegation before Nathan took over would account for the drop in 23/24.

The opportunity to piggy back ST sales from the trip to Wembley was wasted imo when they announced prices, particularly when the new TV was coming in and most of our games were going to be live on tv anyway.

They’ve been a bit more sensible with STs this time, we’ve been getting good crowds even for live games, it looks like we will stay up despite having a bad run due to injuries and things are looking a bit more positive all round. I think we will get a delayed boost to ST sales that we missed out on last time.

They probably did miss an opportunity post-Wembley but I tend to think you have to take them when they arise. Prices for new STs are already higher than for renewals and I think all the midweek games being on Sky is reducing the value of a ST. Certainly lots of people with season tickets are not attending them.

TBF, I think that’s less about the game being live on tv and more about the hassle and inconvenience it is for a lot of fans to get to the game on time and then get home again afterwards. I’m retired and live in London with a choice of trains and tube lines to get me home so it’s not an issue for me, though it was a lot easier growing up and living in Blackheath of course, but for anyone living further out it must be a real pain in the arse sometimes. Being live on tv probably does make the decision not to go a lot easier though.

I often do wonder whether a return to a 7.30 kick off (it’s what it was in the 1960s / 1970s and worked) might be more convenient for fans to get home from - even I much prefer the 7.45 to the 8.00 kick offs because it seems to make a big difference to getting home after the game.

Certainly true that midweeks have been in decline for a long while - having been better attended than Saturday years ago.