I can see new shirts being announced at the same time as this new sponsorship/partnerships, possible with a Charlton TV announcement and all done in front of the new Curbs stand
I don't understand why we don't make our shirts available before the summer. I'm not a commercial expert, but l feel like were missing a trick.
Agree, weve done it before. 11/12 season we had next seasons kits on display at the club shop at the last home game.
1997-98 we wore our Quaser/Viglen shirt including the play off semi-finals. And then wore our new Le Coq Sportif/Mesh shirt for the first time in the final.
Viglen and Quaser must have found it hard to believe their bad luck given we'd worn that shirt for 48 games across the season, yet LCS and Mesh got ten times the exposure from that single game at Wembley. The deal probably ran out on 24th May!
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
Chelsea also wore next seasons kit in last weeks cup final.
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
Chelsea also wore next seasons kit in last weeks cup final.
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Weird that Chelsea wore their new/next seasons shirt in the FA Cup final, then back to this season's shirt for their next league game. Similarly Arsenal wore their new away shirt this week at Palace, but will be wearing their home shirt for this season for their final game.
I think you can only wear a new kit once in the league at the end of the season. Obviously the FA Cup is separate so that’s why Chelsea are wearing it twice.
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
Chelsea also wore next seasons kit in last weeks cup final.
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Weird that Chelsea wore their new/next seasons shirt in the FA Cup final, then back to this season's shirt for their next league game. Similarly Arsenal wore their new away shirt this week at Palace, but will be wearing their home shirt for this season for their final game.
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
Chelsea also wore next seasons kit in last weeks cup final.
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Weird that Chelsea wore their new/next seasons shirt in the FA Cup final, then back to this season's shirt for their next league game. Similarly Arsenal wore their new away shirt this week at Palace, but will be wearing their home shirt for this season for their final game.
Liverpool will be wearing their new shirt on Sunday. Chelsea played in their 20/21 shirt at the end of last season.
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
Chelsea also wore next seasons kit in last weeks cup final.
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Weird that Chelsea wore their new/next seasons shirt in the FA Cup final, then back to this season's shirt for their next league game. Similarly Arsenal wore their new away shirt this week at Palace, but will be wearing their home shirt for this season for their final game.
Something tells me Chelsea and Liverpool, who probably sell hundreds of thousands, if not millions, of shirts worldwide are a somewhat higher priority than someone like Charlton for their respective kit suppliers.
Comments
That happened once right? krbs shirt?
Need the sponsor sorted, if you sign a multi-year deal then that becomes easier.
Viglen and Quaser must have found it hard to believe their bad luck given we'd worn that shirt for 48 games across the season, yet LCS and Mesh got ten times the exposure from that single game at Wembley. The deal probably ran out on 24th May!
I agree it does seem that we are forever missing a trick. I don't know if Wayne Mumford has been able to do anything to increase the offering through Hummel or if he's been hampered by the last year of the existing deal. We do seem to have a particularly boring offering (outside of the kits themselves which I have no issue with) compared to a lot of other Hummel clubs.
Intrigued by the "ground-breaking" element of his teaser announcement. A new sponsor, even if they are backing us to the tune of multiple millions, is not ground-breaking. It's just news. Ground-breaking might at a stretch mean a shirt sponsor uniting all the teams and academy. I'd be thrilled if it is something like AXA's sponsorship which covers training kit AND the training ground. An investment announcement for SL would be great news and hit all the sweet spots of TS's grand plans for the club.
Guess we just have to wait and see. At least it's in the era of TS and not an empty Shenanigans-era promise.
Excited of Richmond
I guess it's easier when a club has multi year deals in place with both their kit maker and shirt sponsor.
Just places, faces
Decent effort - one of the best I’ve seen so far. 8/10
https://www.premierleague.com/news/442974
It’s not that it’s not allowed, it’s just clubs would rather have the sponsorship revenue.