Which is the problem with sponsored stadiums, as the first name sticks.
And not a problem that it does, I will never call the East Stand the Alan Curbishley stand the same as I would never call the covered end the North Stand.
Naming stands and grounds gives the clubs a few bob and an ego trip for for sponsor, true fans carry on and don't even notice it. Having said that I would not be happy if The Valley was changed
Almost any commercial revenue for a club at this level is fine, a means to an end and as long as the name doesn't sound stupid when read aloud (toughsheet ) job's a good'un We're obviously drawing the line at saudi, omani, russian etc blood drenched money, tobacco, alcohol and gambling companies If they've got the readies The Valley Café Stadium or the Makro Valley would be all good - it's far more important that the egomaniac tosspot in charge of spending the money spends it well and stops signing crocks, has-beens or muppet managers.
I’ve commented on other threads before that the day The Valley is renamed is the day I stop going (albeit sporadically). I know others don’t get it but to me it’s an integral part of what the club is and why I support it.
Melodramatic perhaps, but some things are sacrosanct in my mind, and “The Valley” is one of them. I think it stems from the exile years and the fight to get back. It’s probably closer to many Charlton fans than, say, The Reebok would be to Bolton (although I’m sure many of them felt the same - but the reality is that for every one of me there are many more, including potential new fans, that couldn’t care less).
I’ve commented on other threads before that the day The Valley is renamed is the day I stop going (albeit sporadically). I know others don’t get it but to me it’s an integral part of what the club is and why I support it.
Melodramatic perhaps, but some things are sacrosanct in my mind, and “The Valley” is one of them. I think it stems from the exile years and the fight to get back. It’s probably closer to many Charlton fans than, say, The Reebok would be to Bolton (although I’m sure many of them felt the same - but the reality is that for every one of me there are many more, including potential new fans, that couldn’t care less).
I absolutely get that, but as has been mentioned above, everyone would continue to call it The Valley.
Comments
Britannia ?
Naming stands and grounds gives the clubs a few bob and an ego trip for for sponsor, true fans carry on and don't even notice it. Having said that I would not be happy if The Valley was changed
"Bolton said the partnership with the company, based in Westhoughton, represents the largest sponsorship deal in the club's history."
We're obviously drawing the line at saudi, omani, russian etc blood drenched money, tobacco, alcohol and gambling companies
If they've got the readies The Valley Café Stadium or the Makro Valley would be all good - it's far more important that the egomaniac tosspot in charge of spending the money spends it well and stops signing crocks, has-beens or muppet managers.