That won't be the cost of creating the actual ad. It'll include media buying/planning Xmas schedule and costs as well as what JLP pays its creative and media agencies, i.e the campaign cost.
The fact that everyone to hard nosed, tough guy, nawty geezer playboy shagger types like us lot on football forums are even discussing it point to it being a very good investment.
Good value to ensure the gradual instalment of your annual advert as a national institution that's discussed extensively before it even airs.
The fact that everyone to hard nosed, tough guy, nawty geezer playboy shagger types like us lot on football forums are even discussing it point to it being a very good investment.
Good value to ensure the gradual instalment of your annual advert as a national institution that's discussed extensively before it even airs.
I get your point but they could probably spend a 10th of that price and the same people would still talk about it because as you rightly say, the JL Christmas ad is now an institution.
Used to love it, especially when my son was younger, but hate how long it is now. it starts far too early. I'm fed up with it by the time I should be getting into it!
Really enjoyed the advert. Why can't people just enjoy things rather than moaning about money, this and that.
Whenever something happens, everyone is lined up to take pot shots at it. I suspect there is someone sat at their keyboard absolutely seething with rage that they used Elton John.
That won't be the cost of creating the actual ad. It'll include media buying/planning Xmas schedule and costs as well as what JLP pays its creative and media agencies, i.e the campaign cost.
precisely. Once you break down where all the money goes you'll realise it's pretty reasonable.
large Ad agencies are indeed cancerous monopolising and slow moving beasts, but as long as big brands like john lewis pay them they'll always be knocking around.
No idea how this advert is actually promoting John lewis, unless they're hoping that everyone will rush there to buy a piano! I checked, they do sell digital pianos
No idea how this advert is actually promoting John lewis, unless they're hoping that everyone will rush there to buy a piano! I checked, they do sell digital pianos
In the past they usually have sold some merchandise linked to their Advert
Whether it be cuddly toys or trampolines like last year for example
No idea how this advert is actually promoting John lewis, unless they're hoping that everyone will rush there to buy a piano! I checked, they do sell digital pianos
We're all talking about John Lewis hence it's promoting John Lewis.
Comments
That is an extraordinary wrinkle free testicle if so
Good value to ensure the gradual instalment of your annual advert as a national institution that's discussed extensively before it even airs.
I never knew John Lewis sold Piano's!
I think Elton doesn't always get the credit for having such a great soul voice.
Whenever something happens, everyone is lined up to take pot shots at it. I suspect there is someone sat at their keyboard absolutely seething with rage that they used Elton John.
Get a grip man and enjoy life.
He got 5 mil for it 2,5 mil he has given to the Elton John Aids foundation i see no issues with any of it
large Ad agencies are indeed cancerous monopolising and slow moving beasts, but as long as big brands like john lewis pay them they'll always be knocking around.
Whether it be cuddly toys or trampolines like last year for example
That’s all I’ve got