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Matchday Ticket prices 26/27
Comments
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We won't grow our attendances with the ticket prices and policies as they are.9goalswentpastperry said:
Correct. Rightly or wrongly attendances include no-show season ticket holders so what we had last night was circa 9,000 unsold seats and perhaps 13,000 empty ones.ElfsborgAddick said:
There were more than 9k empty seats last night.letthegoodtimesroll said:
9k empty seats for two teams currently around the top of the Championship playing a derby match.
The game being available on TV and travel logistics for so many of our fans are, I think, bigger factors than the price of the tickets. I also don't think we are the size of club / fan base that some people see us as. We are currently hamstrung by having a stadium far larger than required so gates like last night give the Valley a desolate feel.
I don't wish to sound stuck in the past but if there were 11 or 12 thousand Charlton fans there last night that doesn't feel too bad, especially the eye watering walk-up price of a ticket. If we canvassed 25-30 year old football fans around the country my hunch would be they'd see us a League One team with Championship aspirations. We used to be like QPR are now, a floater in the Championship, but we are still a way off that.
We aren't gonna be doing a West Ham and taking 5k to Bolton midweek. We are Charlton, we'll be taking 400 to Burnley midweek next month. I love us just the way we are and think we will continue grow bit by bit. Jones is the man to get us there.10 -
Perhaps the ambition is to monetise the existing fanbase to a greater extent rather than grow our attendances. It’s interesting to observe in terms of price elasticity.superclive98 said:
We won't grow our attendances with the ticket prices and policies as they are.9goalswentpastperry said:
Correct. Rightly or wrongly attendances include no-show season ticket holders so what we had last night was circa 9,000 unsold seats and perhaps 13,000 empty ones.ElfsborgAddick said:
There were more than 9k empty seats last night.letthegoodtimesroll said:9k empty seats for two teams currently around the top of the Championship playing a derby match.
The game being available on TV and travel logistics for so many of our fans are, I think, bigger factors than the price of the tickets. I also don't think we are the size of club / fan base that some people see us as. We are currently hamstrung by having a stadium far larger than required so gates like last night give the Valley a desolate feel.
I don't wish to sound stuck in the past but if there were 11 or 12 thousand Charlton fans there last night that doesn't feel too bad, especially the eye watering walk-up price of a ticket. If we canvassed 25-30 year old football fans around the country my hunch would be they'd see us a League One team with Championship aspirations. We used to be like QPR are now, a floater in the Championship, but we are still a way off that.
We aren't gonna be doing a West Ham and taking 5k to Bolton midweek. We are Charlton, we'll be taking 400 to Burnley midweek next month. I love us just the way we are and think we will continue grow bit by bit. Jones is the man to get us there.
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Those 3 have much smaller grounds and selling more than half the capacity to season ticket holders means after the allocation for away fans the tickets available to home fans and neutrals can have a premium added to the price.RedPanda said:It's not just Charlton. We have exorbitant ticket prices in England for most sports, plus music.Millwall Cat A home games = £36 "family stand" then £39 minimum elsewhere. Cat C is £31 "family" then £34 min elsewhere.Watford host Stoke on Saturday and it's £36 to sit behind the goal in the same stand as the away fans.QPR v PNE the following week appears to be £34 for the cheapest ticket.I feel like Charlton's tickets are prohibitively expensive but we'd be bucking the trend to go cheaper. It's English football in general. I had a look at Barnet tickets recently and they're £28+.I'm not sure what all their bag policies are, mind.Charltons approach seems to be keep several thousand tickets unsold in case a once in a blue moon the opposition attracts a multitude of neutrals who will only want to make a once in a lifetime visit so won’t be too bothered about paying up for a single game.1 -
I would like to know what the ambition or policy or strategy actually is. I doubt there is one other than ad hoc, finger in the air type, low level, mistaken guess work. I also hope the new football regulator publishes guidance and then insists on clubs consulting on and publishing their ticket strategy.
I would like us to adopt a Bradford style cheap and accessible for all approach in the medium term, at least for our cat b/c games, whatever they are now called. That would make us the cheapest venue for upper tier football in all of London at least for some games, and build a specific re-brand of decency and inclusivity.
All hopeful. This has been going on for generations.3 -
That wouldn't be a very forward thinking policy.se9addick said:
Perhaps the ambition is to monetise the existing fanbase to a greater extent rather than grow our attendances. It’s interesting to observe in terms of price elasticity.superclive98 said:
We won't grow our attendances with the ticket prices and policies as they are.9goalswentpastperry said:
Correct. Rightly or wrongly attendances include no-show season ticket holders so what we had last night was circa 9,000 unsold seats and perhaps 13,000 empty ones.ElfsborgAddick said:
There were more than 9k empty seats last night.letthegoodtimesroll said:9k empty seats for two teams currently around the top of the Championship playing a derby match.
The game being available on TV and travel logistics for so many of our fans are, I think, bigger factors than the price of the tickets. I also don't think we are the size of club / fan base that some people see us as. We are currently hamstrung by having a stadium far larger than required so gates like last night give the Valley a desolate feel.
I don't wish to sound stuck in the past but if there were 11 or 12 thousand Charlton fans there last night that doesn't feel too bad, especially the eye watering walk-up price of a ticket. If we canvassed 25-30 year old football fans around the country my hunch would be they'd see us a League One team with Championship aspirations. We used to be like QPR are now, a floater in the Championship, but we are still a way off that.
We aren't gonna be doing a West Ham and taking 5k to Bolton midweek. We are Charlton, we'll be taking 400 to Burnley midweek next month. I love us just the way we are and think we will continue grow bit by bit. Jones is the man to get us there.1 -
The policy appears to be a £3 increase to all match ticket prices, year on year, is okay by them.swords_alive said:I would like to know what the ambition or policy or strategy actually is. I doubt there is one other than ad hoc, finger in the air type, low level, mistaken guess work. I also hope the new football regulator publishes guidance and then insists on clubs consulting on and publishing their ticket strategy.
I would like us to adopt a Bradford style cheap and accessible for all approach in the medium term, at least for our cat b/c games, whatever they are now called. That would make us the cheapest venue for upper tier football in all of London at least for some games, and build a specific re-brand of decency and inclusivity.
All hopeful. This has been going on for generations.0 -
I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.
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Unfortunately they have to keep pushing up prices just to justify season tickets price increases every year.3
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Clearly Sky's and Charlton TV's coverage of our games, allied with high ticket prices are the main reasons why people don't go.
But I would argue there is one other - the sheer difficulty of getting to the ground and parking if arriving by car.
I used to commit the cardinal sin - I know, I know - of driving to games through an empty central London. Sadiq Khan and TfL with their congestion charge, Blackwell Tunnel charge, 20 mph speed limits and the closing off off many back doubles I used to use have now made this practically undo-able.
Throw in the lack of parking when I arrive and the only real way I can now get there is by train or bus from North Greenwich.
Frankly, I can't be bothered now with the rugby scrum into Charlton station, often surrounded by pissed, unlikeable away fans. So it's a bus back to North Greenwich for me. But the traffic is horrendous on that route these days, often taking the best part of an hour to get back to the station. With all these issues, how much easier is it just to watch on TV.
I'm not sure what the answer is regarding the travelling but I am sure convinced that the sheer stress and difficulty of it must be putting people off.6 -
I yearn for the days when we had a crowd of 18k but declared 12k. Football seemed so much more innocent then!AFKABartram said:There was nowhere near 15k home fans there last night, not even close0 -
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£39.50 in the NW for Charlton v Portsmouth is absurd.
Just checked QPR's prices for comparison. A ticket in a similar area is £32. And they're a lot better than us.
Didn't get a season ticket this year as moved further away and will miss all of the midweek games. I really don't think I can go as much when the prices are like this.5 -
Midweek games at a lot of other clubs are often cheaper to encourage attendance when it's impractical for some. A decent accountant would question their pricing strategies as it definitely doesn't maximise revenue, looks like one of the higher ups has just made the idiotic assumption that higher prices = more revenue and that demand levels are fixed, not considering other factors... Hopefully they will amend their pricing sooner rather than later.5
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To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.0 -
The Valley under the lights is an event sold as big attraction. The truth is it's become a pain in the arse. The actual attendance would have been 5,000 higher on a Saturday afternoon. The club need to do something to try and get people to come along , not charging £38 for an evening game. To think you could have sat at home and watched the game on TV and be in bed 5 minutes after the final whistle. Instead it was nearly 1am by the time I got home , A2 / A21 road closure. I'm sure the guy that organises these road closures is a Millwall fan.7
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Last night I estimated the crowd at 14,000 to, 15,000, no where near 18,000. Even with 3,000 plus away fans.0
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Yes, fair point, but I'm not always available on match days to go so I assume (maybe wrongly) that it's better to pay by the match.se9addick said:
To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.
Since my Charlton-supporting parents passed away, I don't have guaranteed company at matches and it's definitely not easy to persuade friends who support other clubs to see a Charlton match with me at £30-plus per match.5 -
There are many factors at play here.
1) Midweek attendances are affected at every club more and more not just because of sky but more that virtually everyone (i know) has a dodgy stick and can watch any game they want without the travel / hassle. Saturdays not affected so much as its a day out and a beer etc.
2) Many less kids attend midweek due to bedtimes / school etc and therefore less parents as well
General drop off:
3) NJ's football style (i get it) and the struggle back end of last season has probably turned quite a few off who had joined up following the promotion buzz - and lets be honest, i get the pragmatics of last night but it was a shocking spectacle for a home fan if its entertaining football you're after.
4) All the talk was about budget cuts in the summer and there were no marquee signings / big investments.
5) Our local rivals have been and are more successful than us in recent years. west ham has got even cheaper and millwall have scooped up quite a few floaters who signed up hoping for prem football this year
6) The price - i don't think we should be farming out cheap / free tickets but we had quite a big matchday (non season ticket) proportion of support last year and it seems we've now gone too far with the prices.
I think the 'spectacle' / enjoyment factor is a much bigger draw than price is a negative however and there will be a lot more there Saturday despite the higher prices because more people want to be there. You can't lead people to do things they don't want to just because of a £5 reduction.
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oh - and the bag drop stuff - hadn't been taking any notice of that but can see that putting lots off - seems a right faff - we'll be having to change into swimming trunks to watch next3
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That's okay if you can attend all 23 matches. You don't have to miss too many games to push the price per match up.se9addick said:
To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.2 -
Oh that’s fair enough, wasn’t judging, was really just parroting the clubs marketing spiel!captainbob said:
Yes, fair point, but I'm not always available on match days to go so I assume (maybe wrongly) that it's better to pay by the match.se9addick said:
To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.
Since my Charlton-supporting parents passed away, I don't have guaranteed company at matches and it's definitely not easy to persuade friends who support other clubs to see a Charlton match with me at £30-plus per match.2 -
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I think it’s something like (using the cheapest ST as an example) 12 matches to break even. So if you go to roughly half the home matches you’re better off with a season ticket.superclive98 said:
That's okay if you can attend all 23 matches. You don't have to miss too many games to push the price per match up.se9addick said:
To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.0 -
That might be the case in the Lower Covered End but not for the rest of the ground.se9addick said:
I think it’s something like (using the cheapest ST as an example) 12 matches to break even. So if you go to roughly half the home matches you’re better off with a season ticket.superclive98 said:
That's okay if you can attend all 23 matches. You don't have to miss too many games to push the price per match up.se9addick said:
To be fair you could go regularly for £20-£25 with a season ticket.captainbob said:I would go regularly if a seat cost £20-25. As it is, I only go to about 8-10 matches in a season.1 -
Pricing needs to reflect what other things people might choose to spend their (limited) disposable cash on and not what another team charges.It is simply too expensive for a growing number and as such becomes a treat / rare purchase not a regular hobby/ pastime.4
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Chunes said:£39.50 in the NW for Charlton v Portsmouth is absurd.
Just checked QPR's prices for comparison. A ticket in a similar area is £32. And they're a lot better than us.
Didn't get a season ticket this year as moved further away and will miss all of the midweek games. I really don't think I can go as much when the prices are like this.
I think you need to look at what QP Ha Ha were charging us last season.
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I've no idea what they (or we) charge away supporters but it looks like they charge their home supporters less than us.ElfsborgAddick said:Chunes said:£39.50 in the NW for Charlton v Portsmouth is absurd.
Just checked QPR's prices for comparison. A ticket in a similar area is £32. And they're a lot better than us.
Didn't get a season ticket this year as moved further away and will miss all of the midweek games. I really don't think I can go as much when the prices are like this.
I think you need to look at what QP Ha Ha were charging us last season.
Makes me wonder what the justification is. Their wage bill must be considerably more than ours.0 -
Yet we are continuously told prices have to increase so that we can buy players.Chunes said:
I've no idea what they (or we) charge away supporters but it looks like they charge their home supporters less than us.ElfsborgAddick said:Chunes said:£39.50 in the NW for Charlton v Portsmouth is absurd.
Just checked QPR's prices for comparison. A ticket in a similar area is £32. And they're a lot better than us.
Didn't get a season ticket this year as moved further away and will miss all of the midweek games. I really don't think I can go as much when the prices are like this.
I think you need to look at what QP Ha Ha were charging us last season.
Makes me wonder what the justification is. Their wage bill must be considerably more than ours.0 -
This is the downside of American owners, can’t see it getting any better. Shame to put off actual Charlton fans and locals to potentially profiteer off tourists and those who will go regardless of price.2
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Odd choice of thread @Cafc451 ?Cafc451 said:
Maybe you meant to post this one, where a fairly lengthy discussion has ensued - https://x.com/KDSouthLDN/status/2097714566171898331No ' bumper ' crowd tonight?@CAFCofficial, normally when the away end is sold out you tweet, guessing not a big home crowd. No surprise really, some areas are between £30 £35 & £37 tonight, last season midweek games were £20 in some areas. #cafc
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